Digital marketing & technology consultancy
We bridge the gap between marketing ambition and technical reality.
One partner for the campaigns that bring customers in and the technology that serves them well once they arrive.
- 5
- Practice areas
- 3
- Products built and operated in-house
- 1
- Business day to a reply
- 0
- Vendor commissions taken
What we do
Five practices, one accountable team
Engage us for a single workstream or the whole picture. Because the same person covers strategy, delivery and measurement, nothing gets lost in a handover.
Most agencies stop at the campaign. Most consultancies stop at the architecture diagram. The gap between them is where the money goes.
That gap is the whole reason this practice exists, and the reason the same person who scopes your campaigns also reviews your cloud bill.
Why ProTechBridge
Consultancy without the theatre
We are a small senior team that would rather ship something measurable than present a hundred-slide strategy deck. Here is what that means in practice.
Marketing and technology under one roof
Most agencies stop at the campaign; most consultancies stop at the architecture diagram. We bridge both, so your growth plan and your systems plan are the same plan.
Vendor-neutral by design
We take no referral commissions from platform vendors. When we recommend a tool, it's because it fits your problem and your budget.
Accountable to outcomes
Engagements are scoped against measurable results (pipeline, conversion, cost-to-serve, uptime) and reported against them every month.
Senior people, actually doing the work
This is a solo practice by design. The person you speak to is the person who does the work: there is no account manager relaying messages, and no junior bench the delivery quietly moves to.
Featured work
Software we build and run ourselves
We are not only advisors. These are products we design, engineer and operate ourselves, all running in production: the clearest evidence of what we can deliver.
CogsIQ
LiveProfitability analytics for TikTok Shop
Know what you actually made.
Sellers know their revenue. Almost none of them know what they kept. CogsIQ pulls freight, customs, platform fees, affiliate commission, ad spend and 3PL handling onto a single line (per unit, per SKU, per batch) so a best-seller and a loss-maker stop looking identical.
Highlights
- True landed cost per unit, allocating goods, freight, customs and prep by weight, value or count
- FIFO batch costing, so each shipment's real margin is visible instead of averaged away
- Freight invoices split across purchase orders by weight rather than order value
- Per-SKU margin tracked period over period to catch erosion before it compounds
Collabrun
LiveAffiliate creator programmes for TikTok Shop sellers
Affiliate creators that actually earn you money.
Collabrun connects to a seller's TikTok Shop and runs their affiliate creator programme: it searches the creator marketplace, keeps inviting matching creators in the background, scores every sample request, and then reports what each creator and campaign made after commission, the cost of the units shipped, platform fees, refunds, handling and samples. Most affiliate tools stop at GMV.
Highlights
- Creator search across TikTok's marketplace by followers, audience, sales, categories, views and how reliably a creator posts after a sample, plus a ranking of new creators by how closely they resemble the shop's most profitable ones
- Campaigns that keep finding and inviting matching creators in the background until the shop's weekly TikTok invite allowance is used, review-first or fully automatic, with follow-ups and AI-drafted messages the seller edits
- Every sample request scored out of 100 against the shop's other requesters, with rules for automatic approval, a monthly cap per product, a brief sent on approval and reminders to post
- Profit per creator and per campaign after every cost, with each campaign credited only for the sales, replies and sample requests it drove
Luxury Perfumes
LiveE-commerce for designer and niche fragrance
Full bottles and decants, sold side by side.
A direct-to-consumer store for designer, niche and Arabic perfume, live at luxuryperfumespk.com. The hard parts are operational: decants poured from an open bottle and priced from its cost per millilitre, delivery charged by parcel weight and destination, and a checkout built around bank transfer rather than cards.
Highlights
- Decants sold beside full bottles, priced from the bottle's cost per millilitre, with stock tracked as the millilitres left in the open bottle
- Delivery charged by parcel weight and destination, from a courier rate table the owner edits in the admin
- Bank-transfer checkout with receipt upload and a WhatsApp button pre-filled with the order number
- Catalogue organised by brand, gender and type, with size and concentration as variants
How we work
A process designed to be interrupted
Every stage produces something you can review, question, and redirect. You are never more than two weeks away from the next tangible output.
- 01
Discover
We start by understanding your commercial goals, your current stack, and where the friction really is. No proposal before we understand the problem.
- 02
Plan
You get a prioritised roadmap with effort, expected impact, and sequencing: written in plain language, costed, and open to challenge.
- 03
Deliver
We execute in short cycles with visible progress. You see working output every couple of weeks, not a status deck at the end of the quarter.
- 04
Measure & Iterate
Every engagement ships with the measurement to prove it worked. We review the numbers with you and adjust what isn't performing.
Where we go deepest
Two sectors, not a list of twelve. Both are where we have shipped and operated real systems, not just advised on them.
E-commerce
Marketplace and direct-to-consumer operations, where unit economics decide whether growth is worth having.
Logistics & supply chain
Freight, customs and third-party fulfilment costs that arrive in six formats and reconcile to none of them.
Let's talk about what's slowing you down.
A 30-minute conversation, no pitch deck. Tell us where you are stuck and we'll tell you honestly whether we can help, and what it would take.